Traditional “funnsels” using email automation are dying a slow, painful death. Aside from the terrible open rates, consumers aren’t dumb – they know you’re going to hassle them with sales emails for the rest of eternity. Email still has it’s place in your marketing ecosystem, but when it comes nurturing cold traffic into qualified sales prospects, there’s a better way. Facebook Groups Facebook Groups (and other online communities) are one of the best ways to generate more leads for your business. Right now we’re using a Facebook Group to generate 20 to 30 qualified leads each month. It’s a honey pot of leads that can be called on as needed to keep our growth steady and trending upwards. In this post I’m going to take you behind the scenes of our Facebook Group and show you how to apply the same strategy to your business. Why Facebook Groups? There’s a lot of noise on the internet. Building a community to nurture prospective customers is 10x more powerful than trying to get them on an e...
Researching keywords Today i am going to go back to a crucial step in the ad sharing business. That's Keyword Research. You, as the content provider, are responsible for doing a little homework and finding a keyword that is searched for often and also has a decent payout by advertisers. Normally I only use keywords that have between 1000 and 1500 searches per month. I stick to words that have less than 100000 of other articles and sites using the same word and have a minimum of $1.40 per ad click. If you were like me when I started out you are probably starting to lose faith that this isent as easy as you first thought. That is partially true. There is definitely a long, grueling and boring way to do this step. Fortunaly (and maybe unfortunately for some of you 'let's go above and beyond with everything we do!!' Type of people) I am not going to show you that way. That way is not what I strive for and then plan to keep it that way. The less work the better if you ask ...